About Allison Escobar
Allison graduated from California State University, Bakersfield with a B.A. in Communications with a concentration in Digital Media, as well as minors in both Computer Science and Art. She is currently a Graphic Designer/Web Developer for ARRC Technology. A lover of the arts since her childhood, Allison enjoys drawing, painting, animating, writing, and music production.
Goal: To update the company's branding. The result is a
clean, yet contemporary look for use in marketing material, stationary, and
[Illustrator] / Brand identity design
Goal: To encourage others to attend the company's 2-day
training and become a CharTec Partner. The postcard is mailed
as part of a general interest marketing track.
[Illustrator, Photoshop] / Postcard design
Waiting in the Dark
Goal: To design a movie poster of a chosen genre.
[Photoshop] / Movie poster design
Goal: To create digital designs of various interview attire.
(Left to right: Male "what not to wear," female business casual, male business formal, male business casual, female "what not to wear," female business casual)
See designs featured on CSUB's CECE website
Goal: To revamp the site's navigational structure to achieve
an optimal user experience. The site is regularly maintained using Joomla.
CSUB 40th Anniversary
Goal: To design a website in commemoration of the 40 years of California
State University, Bakersfield that engages faculty, staff, students,
and alumni. The site provides an opportunity to share personal
stories about CSUB.
Housing Authority of the County of Kern
Goal: To redesign the site to have a more sophisticated, modern
look with better organization. The site was created using Concrete5.
Dr. Robert Reed
Goal: To create a basic, yet attractive site that conveys
Goal: To design an informative website that implements the
business's color scheme.
Goal: To implement a cleaner, more visually appealing look and feel for the site's redesign.
The site features
interactive slideshows and an interactive portfolio.
Goal: To arrange light and dark value pieces in a pattern
of large to small to create the illusion of space.
[Bristol board, newspaper]
Goal: To arrange overlapping shapes in the center of a composition
to create the illusion of three-dimensional space.
[Bristol board, magazines]